If your backup/data centre fails, you can lose everything (personnel data, customer information, etc.), unless, of course, you’re avoiding a single point of failure with a cloud backup solution. And if that’s the case, you’re in good hands.
In this day and age, where everyone is a target for cybercriminals, cloud backup is the way to go for a variety of reasons. By using a cloud backup solution, you can significantly reduce the risk of data loss (which saves you from unnecessary headaches down the road, including the possibility of a customer suing you). Another benefit of cloud backup is you can recover your files more quickly when a backup fails.
If you’re not yet convinced that cloud backup is the way to go, keep reading. There’s a lot more for you to consider.
Never put all your eggs in one basket
There’s usually a huge risk for businesses when they rely on a single legacy solution for backing up their data. Simply put: Things happen. Just like with anything else in life, when it comes to storing your data, never put your eggs in one basket. Information can be deleted by accident or overwritten, for example.
Then, there’s the issue of malicious activity, which is increasing at an alarming rate (just ask Interpol). Cybercriminals are constantly trying to infiltrate networks and systems to gather data for nefarious means, disrupt business activity, and generate large paydays for themselves and their affiliates.
Diversifying data storage increases the likelihood of data being protected from the ever-evolving IT threat landscape.
Provides an additional layer of security
Storing your data on a legacy backup solution is too risky for any business operating in today’s changing threat landscape. Without a doubt, cyberattacks are on the rise. One of the biggest security headaches this year has been ransomware, which, of course, blocks access to data unless a ransom is paid. Especially in this case, when you don’t properly protect data by using a cloud strategy, cybercriminals can (and oftentimes do) get the better of your data.
Remember: There’s nothing more valuable to your business than your data. Using a cloud backup strategy is typically the best way to ensure client data is protected from cyberattacks, no matter the type. The worst thing you can say to a client or your head/colleague is you lost data and cannot retrieve it.
But there are times when you don’t want to retrieve data often, and that’s where cloud backup also comes in handy.
Keep some data in the archive tiers
Not all data is equal. Some data is accessed more frequently, for example. Google Cloud storage offers different access tiers to provide cost-effective options to customers.
Even though the archive tier is typically cheaper, the tier’s retrieval costs are the highest. Keeping cold data in archive tiers makes the most sense.