M-Pawa Marketing Graduate Trainee

  • M-Pawa Graduate Trainee Program
  • Nairobi

Website pawa_it Pawa IT Solutions

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M-Pawa Graduate Trainee

About the Role

We are looking for 2 Graduate trainees to work with our Marketing Team with a primary focus on Digital Marketing to support the Brand Building efforts of our organization.

Key Tasks and Role

  • Planning digital marketing campaigns, including digital ads (AdWords and LinkedIn Ads), SEO, email marketing, social media, and content creation.
  • Maintaining our social media presence across all digital channels
  • Measuring and reporting on the performance of all digital marketing campaigns
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Brainstorm new and creative growth strategies
  • Collaborate with internal teams to create landing pages and optimize the user experience
  • Collaborate with agencies and other vendor partners

Knowledge & Experience

  • Interest and some working experience in digital marketing.
  • Knowledge of  SEO, marketing database, email, social media, and/or display advertising campaigns.
  • Highly creative with knowledge in identifying target audiences and devising digital campaigns that engage, inform and motivate.
  • Knowledge of website analytics tools (e.g., Google Analytics).
  • Knowledge in setting up and optimizing Google AdWords campaigns and LinkedIn Ads, and experience in this skillset is an added advantage.
  • Strong analytical skills and data-driven thinking.
  • Up-to-date with the latest trends and best practices in online marketing and measurement.
  • Ability to write copy that can be used on our preferred communication channels.
  • Knowledge of Photoshop or any similar publication program is an added advantage.

Education & Professional Qualification

  • Should have completed all course work for their Bachelor’s Degree in BCom, Marketing, Communications, Journalism, or related field
  • Should have NOT graduated more than 1 year ago.
  • Strong ability to multitask and meet objectives with minimal supervision.
  • Keen to work or has previously worked in a supportive environment is a great plus

Application Method

Send your application in PDF format to [email protected]

Date: On or before by September 2nd, 2022
Title your email as: Application for Marketing Graduate Trainee M-Pawa Program _Pawa IT Ltd
Only successful applicants will be contacted

To apply for this job email your details to mpmarketing@pawait.co.ke